Starting MSRP: $21,530
Key Features:
Starting MSRP: $22,955
Key Features:
Using an in-vehicle camera and laser to help detect a vehicle or a pedestrian in front of you, the Pre-Collision System1 with Pedestrian Detection2 (PCS w/PD) can help you mitigate or avoid a potential collision. If the system determines that a frontal collision is likely, it prompts you to take action using audio and visual alerts. If you notice the potential collision and apply the brakes, PCS w/PD may apply additional force using Brake Assist (BA).3 If you don’t brake in time, it may automatically apply the brakes to reduce your speed, helping to minimize the likelihood of a frontal collision or reduce its severity.
Under certain circumstances, Lane Departure Alert4 is designed to detect lane departure on roads with clear markings. LDA only activates when you’re traveling at speeds of 32 mph or faster. When you hear and see the alert, after carefully checking the road around you, you should safely direct your vehicle back to the center of your lane.
Automatic High Beams (AHB)5 are a safety system designed to help you see more clearly at night – without blinding other drivers. Designed to activate at speeds above 25 mph, AHB rely on an in-vehicle camera to help detect the headlights of oncoming vehicles and taillights of preceding vehicles, then automatically toggle between high and low beams accordingly to provide the appropriate amount of light. By using high beams more frequently, the system may allow earlier detection of pedestrians and obstacles.
3 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
4 Lane Departure Alert is designed to read visible lane markers under certain conditions, and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness is dependent on many factors including road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details.
5 Automatic High Beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness, requiring the driver to manually operate the high beams. See Owner’s Manual for additional limitations and details.
6 Cargo and load capacity limited by weight and distribution.
7 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Availability and accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on information provided. Services and programming subject to change. Services not available in every city or roadway. Updates may be available from your dealer at an additional cost. See Owner’s Manual for details.
8 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change at any time without notice. See Toyota.com/Entune for details.
9 The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
10 The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system.
11 2019 EPA-estimated mileage. Actual mileage will vary.
12 CAUTION! When driving a hybrid vehicle, pay special attention to the area around the vehicle. Because there is little vehicle noise in electric mode, pedestrians, people riding bicycles or other people and vehicles in the area may not be aware of the vehicle starting off or approaching them, so take extra care while driving.
13 EV Mode works under certain conditions at low speeds for up to a mile. Please see your Toyota vehicle Owner’s Manual for further details.
14 Meets Tier 2/Bin 3 Federal emissions standard.
15 All the airbag systems are Supplemental Restraint Systems. All airbags (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions. To decrease the risk of injury from an inflating airbag, always wear seatbelts and sit upright in the middle of the seat as far back as possible. Do not put objects in front of an airbag or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. See Owner’s Manual for additional limitations and details.
16 Vehicle Stability Control is an electronic system designed to help the driver maintain control under adverse conditions. It is not a substitute for safe and attentive driving practices. Factors including speed, road conditions, weather and driver steering input can all affect whether VSC will be effective in preventing a loss of control. See Owner’s Manual for additional limitations and details.
17 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
18 Smart Stop Technology operates only in the event of certain contemporaneous brake and accelerator pedal applications. When engaged, the system will reduce power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. See Owner’s Manual for details.
19 Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
20 Roadside assistance coverage is 2 years unlimited mileage. See Toyota Dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
21 The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Toyota is under license. A compatible Bluetooth-enabled phone must first be paired. Phone performance depends on software, coverage and carrier.
22 May not be compatible with all mobile phones, MP3/WMA players and like models.
23 Hybrid vehicle battery expected life is based on 150,000 miles based on laboratory bench testing.
Get behind the wheel and get away with a fresh look. Prius c’s smart tech and versatility will help you make your escape, while the expressive details and wide array of eye-popping colors are the perfect way to amp up any adventure.
Stand out with 15-in. 8-spoke machined alloy wheels with dark-gray-painted accents. Details like this ensure you’ll always roll up in style.
Four passenger doors and a large rear liftgate help you and your friends get in and get going with ease. Load up for a road trip, big move or even a long hike with your best friend. Prius c makes it easy for you to explore new places and bring everyone and everything along for the ride.
Taking your gear, your crew and your dog along for the ride? No problem You’ll be surprised by Prius c’s cargo space, thanks to the 60/40 split fold-down rear seats: not just 17.1 cu. ft. of volume,6 but also a variety of ways to configure it. Feel free to pack even more fun into every journey.
Meet the perfect road-trip partner. With available Entune Premium Audio with Integrated Navigation7 and Entune App Suite,8 Prius c ensures you won’t miss a beat. And with a standard 6-way adjustable driver’s seat topped off in an eye-catching two-tone fabric, you can always stay in your comfort zone.
3 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
4 Lane Departure Alert is designed to read visible lane markers under certain conditions, and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness is dependent on many factors including road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details.
5 Automatic High Beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness, requiring the driver to manually operate the high beams. See Owner’s Manual for additional limitations and details.
6 Cargo and load capacity limited by weight and distribution.
7 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Availability and accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on information provided. Services and programming subject to change. Services not available in every city or roadway. Updates may be available from your dealer at an additional cost. See Owner’s Manual for details.
8 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change at any time without notice. See Toyota.com/Entune for details.
9 The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
10 The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system.
11 2019 EPA-estimated mileage. Actual mileage will vary.
12 CAUTION! When driving a hybrid vehicle, pay special attention to the area around the vehicle. Because there is little vehicle noise in electric mode, pedestrians, people riding bicycles or other people and vehicles in the area may not be aware of the vehicle starting off or approaching them, so take extra care while driving.
13 EV Mode works under certain conditions at low speeds for up to a mile. Please see your Toyota vehicle Owner’s Manual for further details.
14 Meets Tier 2/Bin 3 Federal emissions standard.
15 All the airbag systems are Supplemental Restraint Systems. All airbags (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions. To decrease the risk of injury from an inflating airbag, always wear seatbelts and sit upright in the middle of the seat as far back as possible. Do not put objects in front of an airbag or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. See Owner’s Manual for additional limitations and details.
16 Vehicle Stability Control is an electronic system designed to help the driver maintain control under adverse conditions. It is not a substitute for safe and attentive driving practices. Factors including speed, road conditions, weather and driver steering input can all affect whether VSC will be effective in preventing a loss of control. See Owner’s Manual for additional limitations and details.
17 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
18 Smart Stop Technology operates only in the event of certain contemporaneous brake and accelerator pedal applications. When engaged, the system will reduce power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. See Owner’s Manual for details.
19 Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
20 Roadside assistance coverage is 2 years unlimited mileage. See Toyota Dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
21 The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Toyota is under license. A compatible Bluetooth-enabled phone must first be paired. Phone performance depends on software, coverage and carrier.
22 May not be compatible with all mobile phones, MP3/WMA players and like models.
23 Hybrid vehicle battery expected life is based on 150,000 miles based on laboratory bench testing.
Get in and out of the tightest spots on your next getaway. Prius c has your back with its standard integrated backup camera.9 Shift into Reverse and the large display automatically shows what the camera detects behind Prius c, helping you avoid objects that might otherwise be out of view.
It’s easy to unlock all the fun with the available Smart Key10 fob in your pocket or purse. Simply grasp either the driver’s or front passenger’s door handle of your Prius c to unlock it. Plus, you can start the engine with the push of a button and start your next journey with ease.
Keep an eye on the information that matters most to you. A quick glance at the Multi-Information Display (MID) can show you plenty of helpful info like real-time driving data, fuel economy, and EV driving distance – all to help maximize your efficiency.
3 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
4 Lane Departure Alert is designed to read visible lane markers under certain conditions, and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness is dependent on many factors including road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details.
5 Automatic High Beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness, requiring the driver to manually operate the high beams. See Owner’s Manual for additional limitations and details.
6 Cargo and load capacity limited by weight and distribution.
7 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Availability and accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on information provided. Services and programming subject to change. Services not available in every city or roadway. Updates may be available from your dealer at an additional cost. See Owner’s Manual for details.
8 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change at any time without notice. See Toyota.com/Entune for details.
9 The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
10 The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system.
11 2019 EPA-estimated mileage. Actual mileage will vary.
12 CAUTION! When driving a hybrid vehicle, pay special attention to the area around the vehicle. Because there is little vehicle noise in electric mode, pedestrians, people riding bicycles or other people and vehicles in the area may not be aware of the vehicle starting off or approaching them, so take extra care while driving.
13 EV Mode works under certain conditions at low speeds for up to a mile. Please see your Toyota vehicle Owner’s Manual for further details.
14 Meets Tier 2/Bin 3 Federal emissions standard.
15 All the airbag systems are Supplemental Restraint Systems. All airbags (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions. To decrease the risk of injury from an inflating airbag, always wear seatbelts and sit upright in the middle of the seat as far back as possible. Do not put objects in front of an airbag or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. See Owner’s Manual for additional limitations and details.
16 Vehicle Stability Control is an electronic system designed to help the driver maintain control under adverse conditions. It is not a substitute for safe and attentive driving practices. Factors including speed, road conditions, weather and driver steering input can all affect whether VSC will be effective in preventing a loss of control. See Owner’s Manual for additional limitations and details.
17 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
18 Smart Stop Technology operates only in the event of certain contemporaneous brake and accelerator pedal applications. When engaged, the system will reduce power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. See Owner’s Manual for details.
19 Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
20 Roadside assistance coverage is 2 years unlimited mileage. See Toyota Dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
21 The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Toyota is under license. A compatible Bluetooth-enabled phone must first be paired. Phone performance depends on software, coverage and carrier.
22 May not be compatible with all mobile phones, MP3/WMA players and like models.
23 Hybrid vehicle battery expected life is based on 150,000 miles based on laboratory bench testing.
Enjoy more savings so you can create more memories. Thanks to its EPA-estimated 43 mpg highway and 48 mpg in the city,11 Prius c delivers a more efficient drive. Now you can pull over for more photo ops and fewer gas stops.
Take charge and pick your perfect drive mode. Prius c’s EV Mode enables electric driving for up to one mile.12 / 13 ECO Mode limits the operation of the climate control and adjusts throttle input to help maximize fuel economy and give you more moments from each mile.
Rated as a Super Ultra Low Emission Vehicle (SULEV),14 Prius c produces fewer smog-forming emissions than an average gasoline-powered new vehicle.
Learn how to optimize your efficiency. The energy monitor screen displays how the hybrid system works in real time. It shows you how Prius c always employs the most efficient source of power.
Once you know how much you may be saving, you may know how much more you can spend on that commemorative truck-stop coffee mug from
Pruis c’s ECO Score display rates how efficiently you’re driving in three different categories – starting, cruising and stopping – to help boost fuel economy and improve your technique behind the wheel.
3 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
4 Lane Departure Alert is designed to read visible lane markers under certain conditions, and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness is dependent on many factors including road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details.
5 Automatic High Beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness, requiring the driver to manually operate the high beams. See Owner’s Manual for additional limitations and details.
6 Cargo and load capacity limited by weight and distribution.
7 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Availability and accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on information provided. Services and programming subject to change. Services not available in every city or roadway. Updates may be available from your dealer at an additional cost. See Owner’s Manual for details.
8 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change at any time without notice. See Toyota.com/Entune for details.
9 The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
10 The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system.
11 2019 EPA-estimated mileage. Actual mileage will vary.
12 CAUTION! When driving a hybrid vehicle, pay special attention to the area around the vehicle. Because there is little vehicle noise in electric mode, pedestrians, people riding bicycles or other people and vehicles in the area may not be aware of the vehicle starting off or approaching them, so take extra care while driving.
13 EV Mode works under certain conditions at low speeds for up to a mile. Please see your Toyota vehicle Owner’s Manual for further details.
14 Meets Tier 2/Bin 3 Federal emissions standard.
15 All the airbag systems are Supplemental Restraint Systems. All airbags (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions. To decrease the risk of injury from an inflating airbag, always wear seatbelts and sit upright in the middle of the seat as far back as possible. Do not put objects in front of an airbag or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. See Owner’s Manual for additional limitations and details.
16 Vehicle Stability Control is an electronic system designed to help the driver maintain control under adverse conditions. It is not a substitute for safe and attentive driving practices. Factors including speed, road conditions, weather and driver steering input can all affect whether VSC will be effective in preventing a loss of control. See Owner’s Manual for additional limitations and details.
17 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
18 Smart Stop Technology operates only in the event of certain contemporaneous brake and accelerator pedal applications. When engaged, the system will reduce power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. See Owner’s Manual for details.
19 Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
20 Roadside assistance coverage is 2 years unlimited mileage. See Toyota Dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
21 The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Toyota is under license. A compatible Bluetooth-enabled phone must first be paired. Phone performance depends on software, coverage and carrier.
22 May not be compatible with all mobile phones, MP3/WMA players and like models.
23 Hybrid vehicle battery expected life is based on 150,000 miles based on laboratory bench testing.
Prius c comes standard with nine airbags, including a driver and front passenger Advanced Airbag System.15 In the event of certain collisions, a sensor designed to monitor the severity of the impact makes adjustments for the appropriate airbag deployment.
Every Prius c comes with Toyota’s Star Safety System, an advanced suite of six safety features offered standard on every new Toyota. The system includes Vehicle Stability Control (VSC),16 Traction Control, Anti-lock Brake System (ABS), Electronic Brakeforce Distribution (EBD), Brake Assist (BA)17 and Smart Stop Technology (SST).18
Toyota is devoted to safety and dependability, and proper vehicle maintenance is important to both. That’s why we include a no cost maintenance plan with the purchase or lease of every new Toyota Prius c for 2 years or 25,000 miles, whichever comes first.19 24-hour roadside assistance is also included for 2 years and unlimited miles.20
LATCH (Lower Anchors and Tethers for Children) provides an added measure of safety for the smaller members of your family. LATCH includes lower anchors and tethers on the outboard second-row sears and a tether anchor on the middle seat of the second and third rows.
There’s a lot of energy released in an impact. Prius c is equipped with energy-absorbing crumple zones that help dissipate that energy away from the passenger compartments.
3 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
4 Lane Departure Alert is designed to read visible lane markers under certain conditions, and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness is dependent on many factors including road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details.
5 Automatic High Beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness, requiring the driver to manually operate the high beams. See Owner’s Manual for additional limitations and details.
6 Cargo and load capacity limited by weight and distribution.
7 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Availability and accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on information provided. Services and programming subject to change. Services not available in every city or roadway. Updates may be available from your dealer at an additional cost. See Owner’s Manual for details.
8 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change at any time without notice. See Toyota.com/Entune for details.
9 The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
10 The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system.
11 2019 EPA-estimated mileage. Actual mileage will vary.
12 CAUTION! When driving a hybrid vehicle, pay special attention to the area around the vehicle. Because there is little vehicle noise in electric mode, pedestrians, people riding bicycles or other people and vehicles in the area may not be aware of the vehicle starting off or approaching them, so take extra care while driving.
13 EV Mode works under certain conditions at low speeds for up to a mile. Please see your Toyota vehicle Owner’s Manual for further details.
14 Meets Tier 2/Bin 3 Federal emissions standard.
15 All the airbag systems are Supplemental Restraint Systems. All airbags (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions. To decrease the risk of injury from an inflating airbag, always wear seatbelts and sit upright in the middle of the seat as far back as possible. Do not put objects in front of an airbag or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. See Owner’s Manual for additional limitations and details.
16 Vehicle Stability Control is an electronic system designed to help the driver maintain control under adverse conditions. It is not a substitute for safe and attentive driving practices. Factors including speed, road conditions, weather and driver steering input can all affect whether VSC will be effective in preventing a loss of control. See Owner’s Manual for additional limitations and details.
17 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
18 Smart Stop Technology operates only in the event of certain contemporaneous brake and accelerator pedal applications. When engaged, the system will reduce power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. See Owner’s Manual for details.
19 Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
20 Roadside assistance coverage is 2 years unlimited mileage. See Toyota Dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
21 The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Toyota is under license. A compatible Bluetooth-enabled phone must first be paired. Phone performance depends on software, coverage and carrier.
22 May not be compatible with all mobile phones, MP3/WMA players and like models.
23 Hybrid vehicle battery expected life is based on 150,000 miles based on laboratory bench testing.
Bring your music along for the ride with available Entune Premium Audio with Integrated Navigation21 and Entune App Suite.7 Equipped with the tech you know, this smart multimedia system helps you locate your car and enjoy some music while you’re on the go. And with real-time traffic info, getting to the fun is easier than ever.
Standard Bluetooth21 wireless technology keeps you connected to your friends and favorite playlists, so you never have to miss a call, or your favorite road trip mix. It’s just one more way Prius c helps you stay in touch with your world.
Put an end to the power struggle. Charge you favorite device and sync your music to Prius c’s audio system with the standard USB port.22 There’s also an auxiliary audio jack that supports a wide range of music players, so your favorite playlist is never out of reach.
3 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
4 Lane Departure Alert is designed to read visible lane markers under certain conditions, and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness is dependent on many factors including road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details.
5 Automatic High Beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness, requiring the driver to manually operate the high beams. See Owner’s Manual for additional limitations and details.
6 Cargo and load capacity limited by weight and distribution.
7 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Availability and accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on information provided. Services and programming subject to change. Services not available in every city or roadway. Updates may be available from your dealer at an additional cost. See Owner’s Manual for details.
8 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change at any time without notice. See Toyota.com/Entune for details.
9 The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
10 The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system.
11 2019 EPA-estimated mileage. Actual mileage will vary.
12 CAUTION! When driving a hybrid vehicle, pay special attention to the area around the vehicle. Because there is little vehicle noise in electric mode, pedestrians, people riding bicycles or other people and vehicles in the area may not be aware of the vehicle starting off or approaching them, so take extra care while driving.
13 EV Mode works under certain conditions at low speeds for up to a mile. Please see your Toyota vehicle Owner’s Manual for further details.
14 Meets Tier 2/Bin 3 Federal emissions standard.
15 All the airbag systems are Supplemental Restraint Systems. All airbags (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions. To decrease the risk of injury from an inflating airbag, always wear seatbelts and sit upright in the middle of the seat as far back as possible. Do not put objects in front of an airbag or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. See Owner’s Manual for additional limitations and details.
16 Vehicle Stability Control is an electronic system designed to help the driver maintain control under adverse conditions. It is not a substitute for safe and attentive driving practices. Factors including speed, road conditions, weather and driver steering input can all affect whether VSC will be effective in preventing a loss of control. See Owner’s Manual for additional limitations and details.
17 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
18 Smart Stop Technology operates only in the event of certain contemporaneous brake and accelerator pedal applications. When engaged, the system will reduce power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. See Owner’s Manual for details.
19 Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
20 Roadside assistance coverage is 2 years unlimited mileage. See Toyota Dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
21 The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Toyota is under license. A compatible Bluetooth-enabled phone must first be paired. Phone performance depends on software, coverage and carrier.
22 May not be compatible with all mobile phones, MP3/WMA players and like models.
23 Hybrid vehicle battery expected life is based on 150,000 miles based on laboratory bench testing.
Reach the most faraway places and fit into the tightest spaces. Thanks to its eco-size footprint, Prius c makes it easy and fun to get out and discover more than ever.
Prius c’s sealed Nickel-Metal Hydrid (Ni-MH) battery23 fits perfectly in the space beneath the rear seats. It helps lower the center of gravity to improve handling and maximize interior space. Now you can get the most of every mile.
Enjoy every trip with a smooth ride. Prius c is remarkably peaceful inside, keeping outside noises outside. Such a quiet, relaxing cabin will make you and your friends feel right at home, no matter how far away the road takes you.
3 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
4 Lane Departure Alert is designed to read visible lane markers under certain conditions, and provide visual and audible alerts when lane departure is detected. It is not a collision-avoidance system or a substitute for safe and attentive driving. Effectiveness is dependent on many factors including road, weather and vehicle conditions. See Owner’s Manual for additional limitations and details.
5 Automatic High Beams operate at speeds above 25 mph. Factors such as a dirty windshield, weather, lighting and terrain limit effectiveness, requiring the driver to manually operate the high beams. See Owner’s Manual for additional limitations and details.
6 Cargo and load capacity limited by weight and distribution.
7 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Availability and accuracy of the information provided by the navigation system is dependent upon many factors. Use common sense when relying on information provided. Services and programming subject to change. Services not available in every city or roadway. Updates may be available from your dealer at an additional cost. See Owner’s Manual for details.
8 Be sure to obey traffic regulations and maintain awareness of road and traffic conditions at all times. Apps/services vary by phone/carrier; functionality depends on many factors. Select apps use large amounts of data; you are responsible for charges. Apps and services subject to change at any time without notice. See Toyota.com/Entune for details.
9 The backup camera does not provide a comprehensive view of the rear area of the vehicle. You should also look around outside your vehicle and use your mirrors to confirm rearward clearance. Environmental conditions may limit effectiveness and view may become obscured. See Owner’s Manual for additional limitations and details.
10 The Smart Key System may interfere with some pacemakers or cardiac defibrillators. If you have one of these medical devices, please talk to your doctor to see if you should deactivate this system.
11 2019 EPA-estimated mileage. Actual mileage will vary.
12 CAUTION! When driving a hybrid vehicle, pay special attention to the area around the vehicle. Because there is little vehicle noise in electric mode, pedestrians, people riding bicycles or other people and vehicles in the area may not be aware of the vehicle starting off or approaching them, so take extra care while driving.
13 EV Mode works under certain conditions at low speeds for up to a mile. Please see your Toyota vehicle Owner’s Manual for further details.
14 Meets Tier 2/Bin 3 Federal emissions standard.
15 All the airbag systems are Supplemental Restraint Systems. All airbags (if installed) are designed to inflate only under certain conditions and in certain types of severe collisions. To decrease the risk of injury from an inflating airbag, always wear seatbelts and sit upright in the middle of the seat as far back as possible. Do not put objects in front of an airbag or around the seatback. Do not use a rearward-facing child seat in any front passenger seat. See Owner’s Manual for additional limitations and details.
16 Vehicle Stability Control is an electronic system designed to help the driver maintain control under adverse conditions. It is not a substitute for safe and attentive driving practices. Factors including speed, road conditions, weather and driver steering input can all affect whether VSC will be effective in preventing a loss of control. See Owner’s Manual for additional limitations and details.
17 Brake Assist is designed to help the driver take full advantage of the benefits of ABS. It is not a substitute for safe driving practices. Braking effectiveness also depends on proper vehicle maintenance, and tire and road conditions. See Owner’s Manual for additional limitations and details.
18 Smart Stop Technology operates only in the event of certain contemporaneous brake and accelerator pedal applications. When engaged, the system will reduce power to help the brakes bring the vehicle to a stop. Factors including speed, road conditions and driver input can all impact stopping distance. Smart Stop Technology is not a substitute for safe and attentive driving and does not guarantee instant stopping. See Owner’s Manual for details.
19 Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
20 Roadside assistance coverage is 2 years unlimited mileage. See Toyota Dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
21 The Bluetooth word mark and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Toyota is under license. A compatible Bluetooth-enabled phone must first be paired. Phone performance depends on software, coverage and carrier.
22 May not be compatible with all mobile phones, MP3/WMA players and like models.
23 Hybrid vehicle battery expected life is based on 150,000 miles based on laboratory bench testing.
*MSRP excludes the Delivery, Processing and Handling Fee of $865 for Cars, $940 for Small/Medium Trucks (Sienna, RAV4 Gas, RAV4 Hybrid, Highlander Gas, Highlander Hybrid, 4Runner and Tacoma), $1,095 for Large SUVs (Sequoia, Land Cruiser), and $1,195 for Large Truck (Tundra). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota’s charge for these services is called the “Delivery, Processing and Handling Fee” and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota’s overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Actual dealer price will vary.